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Another great CNBC Documentary
One of the greatest companies, with some of the greatest minds, and arguable the greatest marketing campaign of all time... this documentary gives us insights on all the topics... I definitely recomme Read more...
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Unfortunately, it pretends to be a contemporary analysis of The Coca Cola Company's management practices. And, in this regard it just fails.
One of the greatest companies, with some of the greatest minds, and arguable the greatest marketing campaign of all time... this documentary gives us insights on all the topics... I definitely recommend it ...
I usually really enjoy CNBC documentaries but with such a mature brand as coca cola it was going to be hard to tell me something I didn’t know already. Yes, as promised they provided unprecedented access to their secret research facility, but it was just a lab, nothing fascinating. They detail how Read more...
Go inside the world of this business. The company's ups and downs, the war between its biggest rival, Pepsi, their strategy to fight its competitors. Anyone remember that year when Coca- cola decided to change their original coke formula? Most people hated it, but it was a plan to revive itse Read more...
Interesting documentary but a little dull after awhile. I sort of know most of it... or maybe i'm inpatient. This shows everything that's behind one of most successful brands of all-time. This documentary goes at length into the company's international marketing efforts. Good for classrooms, no Read more...
I loved this documentary. It delved into the company's international marketing effort, distribution and history. A fascinating report on one of the most valuable brands in the world
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